Coming a scant year after The Cabin In The Woods completely recontextualised the entire genre, The Evil Dead remake had a tough job ahead, proving its relevance to fans. It appears to be striving for that goal by being as messy and intense as possible. Based on the imagery in this trailer, I would say mission accomplished.
The trailer seems to crib a few of Raimi's camera moves but is bathed in that sickly, digital look that characterises so many Platinum Dunes-style horror remakes. What sets it apart from that crowd is a huge pair of balls; showing a girl licking her tongue in twain with a box cutter is possibly one of the most cringe-inducing gore shots in recent horror history.
That level of dedication to creating genuinely horrific imagery is what gets me excited about this project, it takes the franchise back to Raimi's original intent, before he decided to embrace his camper sensibilities. I love The Evil Dead 2 but I am more than willing to accept another harder, meaner take on the material.
Directed by newcomer, Fede Alvarez, produced by original trilogy icons Sam Raimi and Bruce Campbell, and with a screenplay by Academy Award winner Diablo Cody, The Evil Dead will spray audiences in gore on the 12th April 2013.